Attendees expect more than generic freebies—personalized, relevant merch creates lasting brand impact.

Make your brand unforgettable with five unusual custom merch ideas—from travel cutlery kits to mini hammocks—that spark conversation and leave a lasting impression.

In 2026, standing out means creating memorable branded content, running consistent campaigns, and keeping your brand front and center.

Top trade show giveaways in 2025 combine usefulness, sustainability, and innovation, leaving a lasting impression on attendees.