As the global middle class swells to 800 million travelers in the coming decades, hotels must shift focus from just attracting guests to retaining them. The key? Personalization. From customized welcome gifts and branded merchandise to loyalty programs tailored to individual preferences, creating a memorable, value-rich experience is what keeps guests coming back.

In the hospitality industry, fostering a strong connection with your guests goes beyond providing a comfortable bed and warm meals. It's abo

a critical element that most online shopping companies overlook: the personal care and customized support that can make a significant differ

To make a midscale or larger brand hotel stand out with better branding, it's essential to focus on a comprehensive strategy...